Best Practice Research (BPR)
Benchmarking for Global Customer Development professionals

What is it?

• BPR is a series of high-frequency reports which focus on the top current Global Customer Development issues, as they emerge and evolve, and show how peers in the industry are dealing with these issues while the issues are still ‘hot’. The BPR reports are based on high-frequency confidential benchmarking surveys involving GCD Team professionals working in Food and Non-food manufacturing companies.

• BPR complements other benchmarking services which report infrequently on competencies in the execution of well-established National Customer Development strategies.

What topics do the surveys focus on?

Each survey focuses on a single issue which is topical to GCD professionals, irrespective of the Customer or Customers they work with. Issues include:

• Business Reviews
• Buying Groups
• Category Management
• Centralisation / Regionalisation / Localisation
• CRM
• Customer Profiling
• Customer / Shopper / Consumer Insight Sharing
• Discounters
• European Commercial Platform (ECP)
• European Logistics Platform (ELP)
• European Price Convergence
• Exchange Rates
• Finance
• GCD Skills Requirements
• Global Standards
• Green and sustainability
• Grey Market
• Joint Business Planning
• Legal Compliance (Competition Law)
• Local / Regional / Global Brands
• New / Hybrid Channels
• Partnerships
• Pricing management
• Private Label
• Regional Trade and Consumer Promotions
• Revenue Management
• Supply Chain
• Transhipment
• Trade Terms